Design & Thinking’ Documentary is coming to Australia


‘Design & Thinking’ is a documentary exploring the idea of design thinking.

“Design thinking is a term that arose in order to distinguish between what others think of as design, which is usually just the surface, to the thinking behind. Thinking is something you do first, and then you make.” Paul Pangaro, CTO,, in Design & Thinking.

How do we fully engage organisations to think about the changing landscape of business, culture and society? Inspired by design thinking, this documentary grabs businessman, designers, social change-makers and unlikely individuals to portrait what they have in common when facing this ambiguous 21st century. 

What is design thinking? How is it applied in business models? How are people changing the world with their own creative minds? It is a call to the conventional minds to change and collaborate.

Rather than a salute to the beauty of design, the film aims to bring forward the ambiguity, conflicts, and the process of how not just designers, but also creative people, think and do things. Change-making organisations like Code for America are stood alongside local bike shop, biology PhD and Coca-Cola, providing real-world inspirations of what designers call design thinking. Design thinking thought leaders such as David Kelley, Bill Moggridge and Tim Brown share their beliefs as skeptics progress the movie in a thought-provoking fashion. Trying to ask right questions, they all seem to agree, is more important then providing firm answers, as is expressed in this documentary.


QLD Brisbane Screening

6pm Wednesday 19 September 2012
Followed by panel discussion
State Library of Queensland, Stanley Place, South Bank

QLD Sunshine Coast Screening

6pm Thursday 20 September 2012
Followed by panel discussion
BC&C Cinemas,
Sunshine Plaza, Maroochydre

6pm Thursday 20 September
followed by panel discussion

BC&C Cinemas, Sunshine Plaza, Maroochydre

SA Screening

6pm pre movie drinks, 6.30pm start,
25 September 2012
Mercury Cinema
13 Morphett Street  Adelaide SA 5000

TAS Screening

6pm Wednesday 3 October
Dechaineaux Theatre,
Tasmanian School of Art, Hobart

Other States TBA



Interested in learning more about ‘design thinking’?
Object Magazine’s Issue 61 Design Thinking/Design Action
is available to view online.

With a focus on Design Thinking, Issue 61 is a combination of articles, videos, audio narrations and image galleries, exploring the somewhat intangible world of design thinking. Roy Green, dean of the UTS Business School, talks about the power design can have for the business community, while Lauren Tan delves into the power of design for education and social innovation.

Check it out here



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